Kora Wearables, one of Ghana’s trailblazing brands in the tech and electronics space, is fast becoming a household name among the country’s youth, thanks to its game-changing sponsorship of the "Kwapong Hall Week" at the University of Ghana’s Alexander Kwapong Hall. Sarkodie's explosive performance at the event not only electrified the crowd but also reinforced Kora’s mission of driving youth empowerment through culture and innovation.
Held from July 8th to 13th, 2024, the week culminated in a star-studded Artiste Night that brought the university to life. Sarkodie, alongside rising stars like Kawabanga, Xlimkid, and Banzy Banero of The Militant Dance Family (DWP), gave the crowd of over 15,000 students and local fans an unforgettable experience. The air was charged with excitement, music, and a palpable sense of community, making the event a true celebration of creativity and youth energy.
Kora Wearables, known for its innovative gadgets, didn't just stop at sponsoring the event but added its own flavor to the mix. Activities like the "Kora Spin the Wheel" challenge, indoor games, and a vibrant photo booth allowed attendees to connect, compete, and create lasting memories. These immersive experiences showcased Kora's commitment to being more than a brand—it’s a lifestyle, sparking moments of fun and connection that went beyond the ordinary.
Belo Cida Haruna, Kora’s Chief Marketing Officer, shared his excitement about the event, saying, “We’re thrilled to have been part of such an impactful experience. The organizers did an incredible job, and this is just the beginning for Kora. We believe in the power of young people and are passionate about partnering with initiatives that uplift, inspire, and challenge them to reach their full potential.”
Kora’s sponsorship of Kwapong Hall Week was more than a one-time engagement—it’s part of a larger vision to empower the next generation of leaders, creators, and innovators. With previous sponsorships of Evandy Hall’s EvaFest and The Big Vibes Only Artist Night at the University of Media, Arts, and Communications, Kora is positioning itself at the heart of youth culture, fostering connections that resonate far beyond campus walls.
As Kora continues to build on these partnerships, the brand invites young people and organizations to join them in creating platforms that inspire creativity, passion, and innovation. This is just the beginning of a movement that Kora is proud to champion—one that amplifies youth voices and celebrates their potential.
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